George W. Davies
We created photography for George W. Davies across two shoot days, combining lifestyle campaign photography with ecommerce and mannequin imagery.
[01]
Campaign Photography
The campaign was built around a day in the life concept, following the collection from morning through to evening. The shoot took place at a cinema, capturing natural, relaxed moments while showcasing the clothing in context. The location provided a lifestyle backdrop for the collection, creating campaign imagery for use across social media, the website and wider brand marketing.
[02]
E-commerce Photography
A separate shoot focused on ecommerce and mannequin photography, creating clear, consistent imagery across the collection. With dedicated production for each format, the shoot delivered product images for the online store alongside mannequin shots to show the clothing clearly and consistently.
40
Final campaign images
Lifestyle campaign photography captured around the day in the life concept.
100
E-commerce images
Product imagery created for the online store and social.
30
Mannequin shots
Additional product imagery captured as part of the dedicated shoot.
