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FRENCH SOLE WEBSITE
French Sole were looking for a full brand refresh, everything from style of photography, logo, colour palette, fonts, tone of voice and the website. A very open brief to achieve a more contemporary look and to attract a younger audience in line with the new styles of footwear being developed to accompany the more traditional ballet pumps they are renowned for.
Social Media and twice weekly themed emails produce a continuous variety of creative ideas which the team work together on to art-direct, style and shoot, experimenting and developing the briefs as imagery and style for the brand evolves. Here are some of our favourites... guess the occasion! :-)
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