Ballet pumps have always been a solid staple in any girl’s wardrobe and with French Sole’s playful colours and designs, it’s the perfect choice to inject a bit of fun into any outfit. We have been working with French Sole for years, and have recently been creating a beautiful series of images to show off the effortless style of their shoes.
Using well-lit still life photography, we created some striking imagery to be used as banners on their website. Focusing on playful compositions, we let the shoes do the talking, as they are just too pretty to ignore.
The campaign shoot began with a beautiful floral wall piece paired with laid-back poses from our model, allowing the nature inspired embellishments on the shoes to shine through. We then moved to a more minimal set with a few simple props. This allowed the model more freedom in the space to create poses that show off the shoes in different ways.
As well as the model campaign and still life photography, we also produce E-com photography of each individual product so that customers online can see the true quality and finish of the shoes in detail.
Explore French Sole's beautiful range of footwear here