Simple. Modern. Cool. Three words that sum up our newest client Oliver Bonas. The fashion and lifestyle brand, known for it’s effortless, easy style, has teamed up with Red for it’s e-commerce imagery and with a soft white background and minimalist aesthetic, those three words have never been truer.
There’s just one hitch when it comes to minimalism… there’s nowhere to hide, and it can end up looking (dare we say) boring! But with beautiful free-flowing fabrics, crisp colours and contemporary silhouettes, Oliver Bonas needs nothing else to shine through. The cool fashion forward clothes speak for themselves.
Red’s London studios were the setting for the day’s shoot, which saw our model turning and twirling in front of the camera. With stylish crops, motion shots and a playful, relaxed mood, Oliver Bonas ensures they stand out from the conformist e-com crowd. Working closely with the brand, from photography to retouch, Red has ensured the visuals are anything but boring. Perfect for a brand with such a cool personality. Welcome to the family OB, you’ll fit right in.