This was a fantastic project to get our creative team excited about, creating the brands' visual communication from scratch to set the tone across all media. We wanted to emphasis the simplicity of the jewellery through stripped back, beautifully lit photography using a model styled in neutrals to allow the jewellery colours to pop. Alongside this we complimented the imagery with still-life creating collections and stories to be used in lookbooks and online.
Shoot pre-planning is key to making for a smooth running day in the studio. With multiple sets to shoot and wardrobe changes, we needed to pre-light and set up the different backgrounds the day before so we were ready to go. We love to deliver great value on our shoots for our customers, so efficiency and flexibility allow us to do this. We have a large set and styling room full of great props and backgrounds, so where we are able to support clients vision and budget with in-house backgrounds and textures, we're always happy to do so.